Our client, a leading computer graphics software company, tasked NordicClick with creating awareness and driving new customer acquisition for their national, new-to-market product launch with the inherent challenge of having minimal brand recognition within the U.S. market. To address the overall lack of awareness, and begin raising visibility, we created a YouTube video ad strategy targeting highly qualified in-market audiences via bumper and in-stream ads.
Find out how we were able to drive nearly one million viewable impressions and capture hundreds of highly-qualified new leads for our client here.
We made the cut! This campaign has been selected as a finalist for “Best Use of Video in a Search Campaign” by the US Search Awards!